What is Tumblr?
Tumblr, stylized in its logo as tumblr., is a microblogging platform and social networking website founded by David Karp and owned by Yahoo! Inc. The service allows users to post multimedia and other content to a short-form blog. Users can follow other users' blogs, as well as make their blogs private. Much of the website's features are accessed from the "dashboard" interface, where the option to post content and posts of followed blogs appear.
A little bit of History
Development of Tumblr began in 2006 during a two-week gap between contracts at David Karp's software consulting company, Davidville (housed at Karp's former internship with producer/incubator Fred Seibert's Frederator Studios which was located a block from Tumblr's current headquarters). Karp had been interested in tumblelogs (short-form blogs) for some time and was waiting for one of the established blogging platforms to introduce their own tumblelogging platform. As no one had done so after a year of waiting, Karp and developer Marco Arment began working on their own tumblelogging platform.
Tumblr was launched in February 2007 and within two weeks, the service had gained 75,000 users. Arment left the company in September 2010 to focus on Instapaper. In early June 2012, Tumblr featured its first major brand advertising campaign in conjunction with Adidas. Adidas launched an official soccer Tumblr blog and bought placements on the user dashboard. This launch was only two months after Tumblr announced it would be moving towards paid advertising on its site.
On May 20, 2013, it was announced that Yahoo! and Tumblr had reached an agreement for Yahoo! to acquire Tumblr for $1.1 billion in cash. Many of Tumblr's users were unhappy with the news, causing some to start a petition, achieving nearly 170,000 signatures. David Karp will remain CEO and the deal was finalized on June 20, 2013.
Tumblr was launched in February 2007 and within two weeks, the service had gained 75,000 users. Arment left the company in September 2010 to focus on Instapaper. In early June 2012, Tumblr featured its first major brand advertising campaign in conjunction with Adidas. Adidas launched an official soccer Tumblr blog and bought placements on the user dashboard. This launch was only two months after Tumblr announced it would be moving towards paid advertising on its site.
On May 20, 2013, it was announced that Yahoo! and Tumblr had reached an agreement for Yahoo! to acquire Tumblr for $1.1 billion in cash. Many of Tumblr's users were unhappy with the news, causing some to start a petition, achieving nearly 170,000 signatures. David Karp will remain CEO and the deal was finalized on June 20, 2013.
Founder of Tumblr: David Karp
David Karp (born July 6, 1986) is an American web developer and entrepreneur. He is the founder and CEO of the short-form blogging platform Tumblr. According to Forbes, Karp's net worth exceeds $200 million, and Tumblr has been valued at $800 million.On May 20, 2013, it was announced that Yahoo! and Tumblr had reached an agreement for Yahoo! to acquire Tumblr for $1.1 billion. Karp would remain as CEO of the company.
Karp began his career as an intern under Fred Seibert at the animation company Frederator Studios, where he built the studio's first blogging platform and conceived, wrote, and edited their first internet video network, Channel Frederator. Karp went on to work for online parenting forum UrbanBaby until it was sold to CNET in 2006. Karp then started his own software consulting company, Davidville, where he worked with computer engineer Marco Arment on projects for clients. During a gap between contracts in 2006, the two began work on a microblogging website, which was launched as Tumblr in February 2007. As of July 1, 2014, Tumblr hosts over 192.9 million blogs. In August 2009, Karp was named Best Young Tech Entrepreneur 2009 by BusinessWeek and in 2010, he was named to the MIT Technology Review TR35 as one of the top 35 innovators in the world under the age of 35.
Karp began his career as an intern under Fred Seibert at the animation company Frederator Studios, where he built the studio's first blogging platform and conceived, wrote, and edited their first internet video network, Channel Frederator. Karp went on to work for online parenting forum UrbanBaby until it was sold to CNET in 2006. Karp then started his own software consulting company, Davidville, where he worked with computer engineer Marco Arment on projects for clients. During a gap between contracts in 2006, the two began work on a microblogging website, which was launched as Tumblr in February 2007. As of July 1, 2014, Tumblr hosts over 192.9 million blogs. In August 2009, Karp was named Best Young Tech Entrepreneur 2009 by BusinessWeek and in 2010, he was named to the MIT Technology Review TR35 as one of the top 35 innovators in the world under the age of 35.